Andy's Man Club Charity Christmas Card

Christmas cards have always been about connection. A simple piece of card that says "I'm thinking of you" across the miles, across busy lives, across everything that keeps us apart.

This year, we wanted one of our cards to say something more. Something that could save a life.

The Card That Started a Conversation

When we sat down to design our first charity Christmas card, we knew we wanted to support Andy's Man Club – a men's mental health and suicide prevention charity that's close to our hearts. As Mr Cards is a facilitator with the charity, we know the incredible work they do every single week.

But what do you put on a Christmas card about mental health? How do you balance the festive season with such a serious subject?

The answer came from Andy's Man Club itself. Their approach isn't about doom and gloom – it's about hope, community, and the simple act of showing up. Every Monday evening, men walk through the doors of local groups across the UK, sit down, and talk. No judgement. No pressure. Just people who understand.

Why Santa? Why a Community Hall?

The image might surprise you. Santa Claus, sitting alone in a community hall holding a ball. There's tinsel, there's a Christmas tree, there's all the trappings of the season – but there's also something more.

This is where Andy's Man Club meets. In halls just like this one, across the UK, every Monday evening. These aren't clinical spaces or therapy rooms – they're community spaces where real conversations happen.

And Santa? Well, even Santa needs support sometimes. The message is clear: it doesn't matter who you are, what you do, or how strong you're supposed to be – everyone faces storms.

The Statistics We Can't Ignore

Suicide is the biggest killer of men under 50 in the UK. Let that sink in for a moment.

Not cancer. Not heart disease. Not accidents. Suicide.

Behind every statistic is a person. A man who felt he couldn't talk about what he was going through. A son who didn't want to burden his family. A father who thought he had to be strong. A friend who smiled through the pain.

Christmas can make it all worse. The pressure to be happy, to buy the perfect gifts, to be the perfect family. The loneliness if you're spending it alone. The grief if someone's missing from the table. The financial stress of making it all "magical."

And men are told to keep it together. To be strong. To not make a fuss.

Andy's Man Club is fighting that narrative, one Monday at a time.

What is Andy's Man Club?

Founded in Halifax in 2016, Andy's Man Club has grown into a nationwide network of free peer-to-peer support groups. The charity was created in memory of Andrew Roberts, who took his own life at just 23 years old.

The concept is simple: provide a space where men can talk openly about their mental health without fear of judgement. Meeting every Monday evening (except bank holidays), these groups offer somewhere to turn when life gets overwhelming.

There are no professionals in white coats taking notes. No forms to fill out. No waiting lists. Just a room full of men who understand, because they've been there too.

The groups follow a simple format: Check-in, talk if you want to (or just listen), and check-out. That's it. Some men speak every week. Some sit quietly for months before sharing. Both are equally valid.

#ItsOkayToTalk

This hashtag isn't just a slogan – it's a movement. Andy's Man Club is working to break down the stigma that stops men from seeking help. The idea that "real men" don't cry. That asking for help is weakness. That you should just "man up" and deal with it.

None of that is true, and it's killing us.

The groups create a space where it IS okay to talk. Where vulnerability is strength. Where showing up is courage.

Every Penny Makes a Difference

We're donating 100% of the profits from this card and the 10 card multipack to Andy's Man Club.

But more than the money, we hope these cards start conversations.

Imagine sending this card to a mate you're worried about. Maybe you write inside: "Fancy a pint? Been thinking of you." Maybe he opens it and realizes you've noticed. Maybe it's the lifeline he needed.

Or maybe you send it to someone who's been your lifeline. Someone who was there when you needed them. A thank you for helping you through your own storm.

Find a Group

If you're struggling, or you know someone who is, visit andysmanclub.co.uk to find your nearest group. There are currently over 320 clubs, and new openings regularly.

Groups meet every Monday evening at 7pm (except bank holidays). You don't need to book. You don't need a referral. Just turn up.

Find Out More

• Andy's Man Club: www.andysmanclub.co.uk

If you or someone you know is in crisis right now:

• Samaritans: Call 116 123 (free, 24/7) or visit www.samaritans.org
• CALM (Campaign Against Living Miserably): 0800 58 58 58 (5pm-midnight daily)
• NHS 111: For urgent mental health support (available 24/7)
• Emergency Services: Call 999 if someone is in immediate danger